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Women’s Health Audience Segment

Understanding the diverse audience segments within women's health is crucial as women have unique health needs, concerns, and priorities at various stages of life. Here's an exploration of the different audience segments within the realm of women's health: Adolescents and Young Adults: Teenagers and Young Women: This segment focuses on the health needs of adolescent girls and young women. They might seek information on puberty, menstrual health, sexual and reproductive health, nutrition, mental health, and establishing healthy lifestyle habits as they transition into adulthood. Maternal Health and Pregnancy: Expectant Mothers and Women Planning Pregnancy: Women in this segment are interested in preconception health, prenatal care, healthy pregnancy, childbirth, postpartum recovery, breastfeeding, and caring for their newborns. They seek guidance on maternal nutrition, childbirth education, and parenting. Fitness and Wellness Enthusiasts: Fitness Enthusiasts and ...
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tips for cooking lobster well for Christmas

Have you planned lobster for Christmas? Be sure to make a success of its preparation by discovering all our tips for choosing it, storing it, cooking it fresh or frozen, peeling it and buying it in good quantity.

When we think of “lobster”, we often think of “luxury product” and this is normal because its price can be around € 30 per piece (or € 50 / kg). Christmas is a festive period where pleasure comes first, a great opportunity to treat yourself to such a dish? Discover our 7 tips to make the most of it.

How to choose the right lobster?

Lobster is a marine crustacean that lives in cold European, American and Canadian waters. Its lifespan can reach half a century and it is often advisable to buy females because their flesh is better . Also note that it is cheaper between May and September . Here are the things to look out for in order to buy a lobster to your liking:

  • Its provenance

In Europe, the best lobster is the one caught between Norway and the Mediterranean . It is recognizable by its dark blue color. Very popular, the lobster caught along the coasts of Finistère has a particularly fine and fragrant flesh.

It is also found in northern Canada and eastern United States but its color is rather brown. It costs more than European lobster but it is often criticized for having less taste.

  • His aspect

Lobsters are sold live so they must be mobile, have a hard shell, and shiny black eyes.

How to store a lobster?

Once purchased, be careful not to place it in the refrigerator in a plastic bag until ready to cook! He would suffocate. It is best to keep it in the crisper of the refrigerator, in a clean, damp cloth for a maximum of 12 hours.

When cooked, lobster can be stored for 2 days in the refrigerator and one month in the freezer.

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